Next month, the Google Play Store will receive some notable changes. Google will start to highlight apps that are built for certain devices.
Most notably, Google is pushing the "Designed for Tablets" section. A key weakness of Android (according to some technology experts) is Google's lack of tablet apps. Despite their superior scaling methods, it has a ways to go. There have been significantly more tablet apps in recent months, as more and more developers make this a priority.
Developers who want their apps to appear in the tablet section will have to meet a few requirements. There is a tablet optimized checklist they can consult, in addition to a list of optimization tips. Apps that fail to meet Google's standards will be relegated to the "Designed for Phones" section.
Placing higher standards on the Play Store might be a sign that Google is taking on a curator role, and is attempting to streamline and integrate its various services. Having distinct tablet and phone sections for apps is a direct cue from Apple's App Store - a highly curated ecosystem. And this is completely understandable. Google's Nexus tablets are hugely popular, and it's hard to deny they are at least partially responsible for driving more apps to be tablet optimized. Google is in the hardware business now, so has to be sure there are apps that take advantage of all its devices.
Sources: The Next Web